Fountaine Glasses: Custom Mockups
Fountaine is a series of mockups I made from scratch using the 3D modeling software Z Brush. I was tasked with designing the product mockups, two packages, and the brand for the mockups, which I chose to be a eyeglasses brand. All mockups were combined to make a double sides ad for the mockup for display. The glasses are showcased as both folded and open to give the ad a dynamic approach.
Product Examples
Brand Elements & Product Mockups
For this brand I made a front and back flyer for Fountaine, as showcased to the left and above. I chose a blue, green, and silver color scheme to connect to the butterfly inspiration and to represent the stability and professionalism of the brand. The logo font was modified slightly to have wing like serifs at the bottom of the letters with stems, to give it a personalized flair for the brand specifically. The serif font was chosen because it carries an air of class with it and the subsequent subhead and body copy was chosen for legibility and professional appeal. A clean white background was used for the product showcases to place all of the focus on the product and the features that comes with it. My only regret for this branding exercise is that I did not finish the patterning and stylization of the glasses cases before I lost access to Z Brush and the rendering program I was using.
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